unique data

Do you serve a specific target audience? Is there unique data that you’re privy to?

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Consider capitalizing on unique data that you or your business is able to capture. Maybe this is user data within your industry. Maybe it’s demographics for a specific product. Being the first to present unique data puts your content ahead of the race.

 

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in the “write” direction

Good blog posts don’t happen without growing pains. Get into the step-by-step routine.

Good writing resonates with both the reader and the writer. Touch them both.

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How to do this? Follow your normal style. Find your writing style first. Then find the readers whom it resonates with.

  • THINK in bullet points
  • WRITE in bullet points

This is the first step in the “write” direction.

 

 

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develop, understand, make

Develop a plan for your blog.

Put yourself ahead of the curve by preparing a marketing plan for your blog. This harnesses your inspiration. This gives your blog value.

Understand your audience.

Create content that engages and talks to your audience. Speak to your audience to create interest and impact.

thedifference

Focus your blog and produce meaningful content. Blog with purpose and strive to make a difference.

Make a plan for your job.

Continue to publish content to see the benefits of increased traffic.

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body language

It’s not what you say, it’s how you say it.

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Body language habits are hard to break because we hardly ever notice them.

 

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How Horror Fiction Can Make Us Better Writers — Kristen Lamb’s Blog

Since we are coming up on Halloween, I’d like to take a moment to talk about my favorite genre—horror. I can’t get enough of it. It is a genre that fascinates me simply because I believe it is the most difficult genre to write. Sure it was probably easier back in the days that movie […]

“It’s true that there are only two primary emotions, love and fear. But it’s more accurate to say that there is only love or fear, for we cannot feel these two emotions together, at exactly the same time.” – Elisabeth Kubler Ros

via How Horror Fiction Can Make Us Better Writers — Kristen Lamb’s Blog

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something to build on

If you are starting a business, keep these two items in mind:

  • Start by solving your own problems.
  • Listen to your customers.

These will help develop a business persona for you to build on

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creativity works

Figure out a business model that works for you. Marketing becomes easier. Focus on your product.

Content marketing takes creativity……… a lot of it.

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Blog. Creativity will help grow your business.

 

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writing method

The simplest method to use when you’re writing your online content is to spend a few minutes creating the structure for your article. Write a rough headline and subheadings. Then fill in the content. Write it as if you’re writing a letter to a friend. Don’t worry about grammar and spelling on the first draft. You can go back and edit for clarity later.

Once you have your thoughts down on paper, polish. Add your keywords in to optimize for the search engines and publish it.

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influencer reach out

Finding influencers is important.

Take time to observe how truly good influencers are at influencing. Assume any consumer is an influencer. Keep an eye on who your audience likes to follow. Keep track of this information. Slowly engage with them.

influencepower

Ask what your motive is for reaching out to any influencer. Know if you want more visibility, credibility, or make more sales before contacting them. This lets you frame your message accordingly.

Share more content.

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discover the supercharged reason

People share content for various reasons. People share to market products and to be helpful. Ideas are shared too.

Businesses generally share content to bring value to the target audience.

There needs to be a “supercharged reason” why people share your content.

They care if the idea is important.

Research to know your audience. Understand what will entice your audience. Audiences have triggers. Learn about these triggers. See what your audience shared in the past.

Once you’ve your research, study your findings to create content that’s shareable.

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